Oriental Selection Struggles with Traffic Dependency Amid Brand Revamp

Oriental Selection Struggles with Traffic Dependency Amid Brand Revamp

The relationship between Dongfang Zhenxuan and Dong Yuhui exemplifies the struggle between traffic and branding. This analysis reviews the events surrounding the attempted 'de-Dong Yuhui-ization,' examines the risks of relying heavily on individual traffic, and highlights the necessity of brand transformation. It proposes potential strategic options for Dongfang Zhenxuan, envisioning a future where traffic and brand coexist. The core challenge lies in balancing the power of a super individual IP with platform brand building to achieve sustainable development.

12/29/2025 Logistics Industry Insights
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WCO Advances Digital Shift with Online Document Meeting

WCO Advances Digital Shift with Online Document Meeting

The World Customs Organization (WCO) successfully concluded its first fully online document conference, marking an innovation in international cooperation. The conference focused on key issues such as pandemic response, e-commerce development, and the future of customs, facilitating efficient interaction through a digital platform and providing a reference for the global trade digital transformation. Data analysis shows the high feasibility of the fully online model, the crucial role of digital tools, the relevance of the agenda setting, and a clear results-oriented approach.

12/30/2025 Customs Knowledge
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German Students Join WCO for African Customs Training Initiative

German Students Join WCO for African Customs Training Initiative

African students from the University of Münster visited the World Customs Organization (WCO) to gain insights into customs capacity building. Through expert lectures and participation in meetings, the students gained a more direct understanding of the current development status of African customs and the WCO's support measures. The WCO will continue to strengthen cooperation with African customs to help its modernization and transformation. This visit highlighted the importance of international collaboration in enhancing customs efficiency and promoting trade facilitation across the African continent.

12/30/2025 Customs Knowledge
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Greater Bay Area Advances Digital Logistics with AI

Greater Bay Area Advances Digital Logistics with AI

The 2nd Guangdong-Hong Kong-Macao Greater Bay Area Digital Logistics High-Quality Development Conference focused on the transformation of the logistics industry driven by digital technology. Buyun.com, as the title sponsor, showcased its intelligent cross-border logistics solutions and proposed the concept of "AI + Full-Link Logistics." The conference emphasized that intelligence, collaboration, green practices, and personalization are the future trends of digital logistics, indicating that digital logistics in the Greater Bay Area will usher in broader development prospects.

12/30/2025 Logistics
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Douyin Ecommerce Raises Bar for Sellers with Stricter Return Rate Rules

Douyin Ecommerce Raises Bar for Sellers with Stricter Return Rate Rules

Douyin e-commerce platform adjusts the standards for Douyin store products to enter the Selected Alliance, with the product return rate becoming a key assessment indicator. Merchants need to improve product quality, optimize after-sales service, and pay attention to data indicators to adapt to the new regulations and obtain more promotion opportunities. The new rules aim to create a healthier and more sustainable e-commerce ecosystem. Merchants should actively respond and realize the transformation from "traffic is king" to "quality is king."

01/04/2026 Logistics Industry Insights
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Execommerce Chair Tong Investigated for Embezzlement

Execommerce Chair Tong Investigated for Embezzlement

The investigation of Global Top E-commerce's former chairman, Xu Jiadong, for suspected embezzlement has shocked the industry. This article reviews Global Top E-commerce's journey from glory to hardship, analyzes the drawbacks of its extensive product listing model, and explores its transformation path. It also offers insights into the future development of the cross-border e-commerce industry. The Xu Jiadong incident adds uncertainty to Global Top E-commerce's future and serves as a warning for the industry to transform and upgrade.

01/04/2026 Logistics Industry Insights
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Chinas Maple Fire Boosts Crossborder Ecommerce Talent

Chinas Maple Fire Boosts Crossborder Ecommerce Talent

Maple Fire Cross-border focuses on cross-border e-commerce talent development and brand globalization services, empowering Chinese sellers through comprehensive services such as platform training, agency operations, and talent incubation. Its offline training covers multiple locations, while its online reach is extensive, supplying a large number of talents to the industry and helping companies achieve transformation, upgrades, and global brand building. It aims to facilitate the success of Chinese businesses in the international market by providing necessary skills and support.

01/06/2026 Logistics Industry Insights
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Amazon Aggregators Transform Small Ecommerce Brands into Milliondollar Ventures

Amazon Aggregators Transform Small Ecommerce Brands into Milliondollar Ventures

Brand aggregators acquire Amazon stores, integrating resources and optimizing operations to drive profit growth. Their business model relies on quantitative metrics to select high-quality stores, enhance value through cost reduction, efficiency improvements, brand transformation strategies, and expanding sales channels. A favorable financing environment and stable cash flow are crucial for the continued development of this model. They leverage economies of scale and data-driven insights to improve marketing, supply chain management, and product development across their portfolio of acquired brands.

01/06/2026 Logistics Industry Insights
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Banggood Denies Bankruptcy Claims As Ecommerce Sector Struggles

Banggood Denies Bankruptcy Claims As Ecommerce Sector Struggles

Guangzhou-based cross-border e-commerce giant Banggood recently faced rumors of 'bankruptcy,' which the company has denied. The reality is that Banggood is undergoing a painful transformation, experiencing revenue decline and workforce optimization, but is actively seeking survival. This article analyzes Banggood's challenges and the difficulties facing the cross-border e-commerce industry. It suggests strategies such as refined operations, diversified markets, and compliant operations. The article urges the industry to respond calmly and embrace innovation to overcome current obstacles.

01/06/2026 Logistics Industry Insights
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Global Supply Chains Adapt to Uncertainty Drive Growth

Global Supply Chains Adapt to Uncertainty Drive Growth

The annual State of Logistics Report, released by the Council of Supply Chain Management Professionals (CSCMP), indicates that businesses are facing dual uncertainties in both supply chains and the economy. The report emphasizes that by embracing digital transformation, diversifying supply chain layouts, strengthening risk management, enhancing talent reserves, and fostering collaboration, companies can build more resilient supply chains and find growth opportunities amidst uncertainty. This requires a proactive approach to adapt to disruptions and build a more agile and responsive supply chain network.

01/06/2026 Logistics Industry Insights
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